Disclosure: This post is part of a sponsored campaign with The Allstate Foundation and MomSelect. All thoughts and opinions are my own.

One of my favorite things to write about on my blog is to  introduce you all to something that is heavy on my heart. I consider having a platform to serve good causes a true gift.

purple purse challenge

Did you know?

  • Most people considered physical abuse when they think of domestic abuse, but have never considered financial abuse a problem.
  • The number one reasons a victim stays in an abuse relationship is due to financial fear. This is the most powerful way an abuser keeps the victim hanging on.
  • Domestic violence and financial abuse go hand in hand, but nearly 8 out 10 Americans have heard of financial abuse.

These stats are alarming to me. I totally get it. I’ve seen it with my own two eyes with an acquaintance. This is a real issue! In fact, my own mother in law stayed in an abusive relationship for this very same reason. She was a stay at home mother and didn’t have an income. Many times, the victim has little or no access to the money and her abuser has destroyed her credit disabling her from getting an apartment, etc. 

I am proud to be a part of the All State Purple Purse Challenge and you can open your heart too.

The Allstate Foundation has generously agreed to put over a half a million dollars into the program, The Purple Purse Challenge, to help omit domestic violence in our nation, one family at a time. Since 2005, The Allstate Foundation, has invested over 40 million dollars across the nation to help abusive women that are currently dealing with financial abuse.

How to contribute to the Purple Purse Challenge

  • Go to Purplepurse.com to educate yourself on the subject of financial abuse. There are some great tips on how to recognize this form of abuse to help others.

Have your heard of financial abuse? You probably know someone in this situation. Find out how you can help!

  • Turn your purse into a purple purse with the attractive looking charm. This will entice people to ask you about your adorable purple purse charm.

I am anxiously awaiting my purple charm to come to help spark conversation with others concerning financial abuse at soccer games, the grocery store, and at church!

If you know someone who needs immediate help, please call 1-800-799-SAFE. This could save a life.

So are you joining me in the Purple Purse challenge?